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Alchemist Blog

Alchemist Press

Alchemist Blog

Alchemist Press

Using Design to Inspire Disruptive Thinking

Emotion factors into customer experience, and as a result, into purchasing decisions. A customer’s experience isn’t just about features, it…

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Emotional Triggers and Investing

Directors like James Cameron, James L. Brooks, and Steven Spielberg are masters when it comes to understanding human emotion. In just a few…

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Crossing the Chasm and Spinning Up the Web

Innovation has been difficult for traditionally successful companies. While leaders such as Intel, Oracle, and Microsoft spent time…

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You Need Paying Customers, Not Free POCs, to Survive Your Fundraise

First-time entrepreneurs that are building an enterprise SaaS company and trying to raise money without having paying customers will typically find it difficult to raise capital. As an Alchemist Accelerator...

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Lighthouse Customers: Four Best Practices

A lighthouse is a great metaphor, symbolizing safe passage ahead. Throughout my career, I've associated it with really important customers because they're the ones that help safely navigate small startups into

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What’s HQ (Hustle Quotient) And Do You Have Enough Of It?

Hustle isn’t just the difference between good and great: for start-ups, it’s the difference between existence and non-existence, between “good enough” and “gone”. Companies in an industry will experience...

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Demo Day Advice - From a VC Turned Entrepreneur

Entrepreneurs - congratulations on approaching Demo Day! You'll soon be surrounded by interesting people, inundated by emails, and distracted by countless potential conversations that you'll need...

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Customer Advisor Board: Early-Stage Hack to Getting Your First Customers

As a founder and former CEO, I'm delighted to see so many Alchemist Accelerator portfolio startups executing highly engaged Advisor Councils (AdCos) when acquiring their first 10 paying customers....

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